<aside> 🏠 Home

Home

</aside>

<aside> ⛳ Campaign

Start a Campaign

Campaign List

Create a Campaign

1) Campaign Info

2) Set campaign location

3) Campaign Message Settings

4) Set campaign time and execution conditions

Campaign Edit & Copy

Campaign Attribution

Campaign usage status

Campaign Management - Mobile

</aside>

<aside> 🌏 Geofence

Geofence single

• Edit Geofence single

Geofence group

• Modify geofence groups

</aside>

<aside> 🎣 Segment

Segment list

Create segment

Segment upload

</aside>

<aside> 🖥️ Usage Monitoring

SDK Status

POI collection status

</aside>

<aside> 🔗 Integration

Campaign integration

</aside>

<aside> 🚁 HELP

FAQ

Contact Us

</aside>

Campaign Attribution

<aside> ℹ️ Campaign attribution is measured based on the total (ADID + IDFA) Android ADID.

Campaigns that used echo codes as a segment are also measured based on the Android ADID.

</aside>

Campaign visit performance measures the performance of message reach, response, and visit through the campaign you have conducted. Check the visit performance through the campaign visit performance report.

Campaign period + additional visitor measurement period

• From the start to the end of the campaign, all push message arrivals, responses, and visits are counted.
• From the end of the campaign to the additional visitor measurement period, only the number of visits are counted (i.e., reach and response are no longer to be recognized).

<aside> ⚠️ Even if the visit occurs within the entire campaign performance analysis window, impression or click is not recognized when they precede the visit.

</aside>

Search Campaign Attribution

1. Select Campaign - Single selection (campaigns progressed at least more than one day)
   • When a campaign is selected, you can check the campaign summary on the right screen.
2. Set Campaign Result Lookup - require at least one field from the region and/or brand
3. The additional measurement period for Visitors
   • Additional measurement period can be set from 0 days up to 30 days
   • Only visits are recorded in the additional measurement period (reach/response excluded).
   • If the additional measurement period is 0 days, reach/response/visit are recorded only within the campaign period.
4. Start analysis after fulfilling required items

Campaign Attribution Report

<aside> ℹ️ Campaign attribution is measured based on the total (ADID + IDFA) Android ADID.

Campaigns that used echo codes as a segment are also measured based on the Android ADID.

</aside>

1. The number of users reached: The number of users matched with the campaign
2. The number of users Responding: The number of users who have clicked messages for the campaign
3. Total visitors: The number of users who visited during the campaign period and visitors during the additional measurement period among matched users

Conversion Rate

• The conversion rate for responses = (number of users who responded/number of users reached) * 100
• The conversion rate for visitors = (total number of visitors/number of users reached) * 100

Contents